OUR SERVICES
BITE helps foodservice companies increase adoption and sales of climate-friendly foods through change management and marketing consulting as well as training of marketing and culinary teams.
By leveraging behavioral science, we help foodservice operators, brands, and institutions create new stories that inspire real, sustainable change. Together, we can build a food culture that’s good for both people and the planet.
HOW WE WORK WITH BRANDS
Our consulting services support organizations as they redesign menus, food environments, and spark buy-in from colleagues to make climate-smart choices easier, more appealing, and more effective—without sacrificing taste, operational feasibility, or business goals.
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Map current stakeholder alignment, motivation, and change readiness to advance the organization’s sustainability goals.
Define the desired future state and identify pathways to change
Design pilots, support implementation, and measure impact.
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Evaluate how sustainable meals appear on menus and across dining environments
Assess both how dishes are offered (choice architecture) and where dishes are offered (station architecture) in foodservice settings
Identify and help implement menu and environment changes that measurably increase selection and sales of sustainable meals
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Engagement Workshops
Inspire team ownership, buy-in, and enthusiasm, to feature more guest-desired, climate-friendly meals that sell
Offered as Premium Executive Engagement Workshop or 90-minute Executive Chef Engagement Workshop
Masterclasses
Build skills to incorporate sustainable menus, narratives, and behavioral best practices
Topics include: marketing sustainable foods, menu and space design, staff engagement, and how to talk about food and climate
Designed for executive chefs, production chefs, and frontline foodservice teams
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Engage marketing and communications staff teams on research-based best practices for communicating about sustainable foods
Support teams in applying these practices to increase adoption and sales.
